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Why Your Brand Should Use Influencer Marketing

Social media influencers are the driving force behind a brand’s increase in awareness, engagement, and traffic. When done right, social media influencers can easily spread your brand’s message directly to your target audience. However, when done poorly, it could possibly hurt your brand’s image. Today, the Hyphen Creatives team is looking at influencer marketing, and …

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3 Things Brands Should Do to Create Meaningful Connections

Creating meaningful connections with your consumer is crucial. You can have the best product or service on the market, but if you’re not establishing and maintaining relationships with your consumers, chances are they won’t stay loyal to your brand. Establishing brand loyalty, however, requires hard work and strategic thinking. Today, Hyphen Creatives is taking a …

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